Best Practices

Based on the highly acclaimed Best Practices Study series first developed in 1993, the Best Practices suite of tools provides a comprehensive product line based on an extensive range of topics to help all agencies improve agency performance and increase agency value.

To get started using IIABA's Best Practices, click here​.

Best Practices Products

A key goal of the Best Practices program is to create opportunities for you to make real change to your agency and its success. Check out all the products available from the Big "I" Best Practices. 

Best Practices Gateway
Check out valuable products for improving agency performce, including the latest research on top-rated agencies.

Become a Best Practice Agency
Since 1993 the Best Practices Study has examined top performing agencies across the country.  For these agencies, inclusion provides the prestigious status of "Best Practices Agency" and opens the doors to many benefits.   

Best Practices Agency Partners



The Customer Service Experience - An Independent Agent's Guide to Serving Today's Customer

This 11-installment online series is published on the 15th of every month with information, research, worksheets, quick tips, and more to assist agencies in creating a meaningful customer service experience.

Follow the series as it is made available on the Best Practices website. For more information about the content, contact Best Practices staff.

Additional Articles from The Customer Service Experience: